Russ Lyon/Sotheby’s International Realty – Buyer Brokers Group

Buyer Brokers Realty of Sedona is an exclusive buyer's agent based in Sedona, Arizona. As their marketing consultants, FP² wrote and implemented a marketing plan that included improving the company's corporate identity, developing collateral materials, managing their print and online media purchasing, redesigning and optimizing their main website, developing a new website to target the luxury real estate market, and managing an aggressive pay-per-click campaign.

Recently, Buyer Brokers merged with Russ Lyon/Sotheby’s International Realty to become their buyer’s broker group. We continue to handle all their marketing needs, both traditional and online.

One of our goals for the online portion of the marketing plan was a first-page ranking for several search terms. Click on the links below to see how this company ranks in Google for those keyword phrases.

• Sedona real estate
• Sedona AZ real estate
• Sedona Arizona real estate

Sedona Intensive

Our work with Albert Clayton Gaulden and the Sedona Intensive includes recent redesign of their website, managing a monthly e-mail campaign and search engine optimization work.

We designed their latest website with a soft, understated look with vivid images of the local landscape to complement their healing and life coach work.

Weddings in Sedona

The target audience for this website is women 18-34, in a middle-to-high income bracket. As befits this audience, the site is feminine and elegant, yet clean and easy to navigate. Search Engine Optimization returns #1 and #2 search results in all major search engines for the most-desired search terms in this industry.

Chamber Music Sedona

Chamber Music Sedona brings world-class musicians to the area. They chose FP² to redesign their website to better reflect the high caliber of talent and performance that their organization represents. They also wanted the convenience of our full-featured Content Management System (CMS) so that they could easily make changes to the website themselves.

Tlaquepaque Arts & Crafts Village

Tlaquepaque is Sedona, Arizona's most popular and most elegant shopping destination. The company needed to improve its online presence with a new website that reflected its stylish, high-end appeal. Their website profiles the many shops and galleries within the complex in an organized and intuitive design. Website content is managed by the client using a content management system accessible using any Web browser.

Artists in Rhythm

This site is designed to create a sense of elegance and creativity, while being extremely intuitive and easy to navigate. Extensive use of audio and video on the site gives the visitor a direct experience of the music that this “music planner” can provide, and had resulted in a significant increase in business.

Yanusz Gilewicz

Yanusz Gilewicz produces high quality visionary paintings and drawings, Renaissance-style portraits, replicas of masters, hand-painted leather, trompe l'oeil, mural paintings, and much more. Yanusz needed a website that was able to profile his diverse range of art interests in easy-to-navigate galleries in the style of his own work.

Geoffrey Roth Gallery

Geoffrey Roth is one of the oldest and most prestigious galleries in Sedona, offering fine jewelry, sculpture, and handmade wristwatches made by Geoffrey himself. The website captures the elegance and creativity of the gallery, while showcasing the extensive range of work of the represented artists.

Verdigris Loft

We provided full ecommerce integration, list building/broadcasting integration, and professional photography for this site specializing in contemporary American jewelry, ceramics, and home décor. In addition, we use a very intuitive CMS (content management system) and Ecommerce application so that the client could easily add new products, new pages, and edit text and pictures, without needing professional assistance. This site leverages the traffic from the physical store where customer information is voluntarily offered, and then imported into the Ecommerce store for subsequent broadcasting of product specials and offers, and thus turn a one-time customer into a repeat customer.

Cucina Sedona

This company, including a brick-and-mortar retail store, specializes in spicy specialties, gourmet gifts and kitchen gadgets to suit all budgets and lifestyles. Here we again used a very intuitive CMS and Ecommerce application so that the client could easily make changes to the website without needing our help. A sister business to Verdigris Loft and Wild West Wine Company, the sites use a single Ecommerce engine, allowing one shopping cart to integrate with all three websites, while maintaining the unique design identity of each site, at a considerable cost savings

Wild West Wine Co

This company, including a brick-and-mortar retail store, specializes in spicy specialties, gourmet gifts and kitchen gadgets to suit all budgets and lifestyles. Here we again used a very intuitive CMS and Ecommerce application so that the client could easily make changes to the website without needing our help. A sister business to Verdigris Loft and Wild West Wine Company, the sites use a single Ecommerce engine, allowing one shopping cart to integrate with all three websites, while maintaining the unique design identity of each site, at a considerable cost savings

Briar Patch Inn

The Briar Patch Inn is a luxury bed and breakfast located in Oak Creek Canyon, north of the town of Sedona. The website highlights the natural colors and wood decor of the property. We shot high quality digital images for the website and also used Flash to revolve a few of the signature images on the front page.

Sedona Elite Properties

Sedona Elite Properties is the premier rental and property management firm in Sedona. They needed a website which reflected their high-quality, leadership image, but also was easy to update, since new properties are constantly coming under their management. They have experienced a marked increase in business since launching this website in late 2009.